Louvia Uniformes
The mandate
Identity creation & social positioning
Content creation + AI content
Large-scale broadcast campaigns and media management
Publication and community management
Louvia Uniformes is a Quebec-based company specializing in the design and distribution of professional uniforms that combine style, comfort, and durability. Attuned to the needs of today’s work environments, whether in healthcare, hospitality, retail, or service industries, Louvia offers garments that enhance both a company’s brand image and the well-being of the teams who wear them. BDK was entrusted with creating the brand’s visual identity and ensuring its strategic positioning on social media. From content production, including AI-assisted creations, to the management of publications and online communities, we implemented a comprehensive strategy. This was supported by large-scale promotional campaigns and proactive media management, helping to strengthen Louvia’s visibility and position the company as a key player in the professional uniform industry in Quebec.
Our objectives
1.
Provide the company undeniable visibility on social networks by establishing a strategic positioning plan that propels and promotes the brand and its daily initiatives through its intrinsic content.
2.
Facilitate the company's various visibility initiatives by promoting the company's culture and identity through native, relevant and entertaining content for a qualified community.
3.
Increase the company's international reach.
Our approach
Identity creation & social positioning
In-depth analysis & detailed familiarization with the company and its unique universe to create a visibility strategy and a coherent action plan aligned with the objectives, intrinsic content and reality of the brand.
Content creation + AI content
Our team is responsible for the complete creation of brand content to ensure consistent communication and maximize the impact of initiatives with the company’s target audience. We also generate IA visuals when requested.
Large-scale broadcast campaigns and media management
Our team designs and implements large-scale broadcast campaigns to effectively promote your brand or product to a wide audience. We also manage media management, selecting appropriate channels and overseeing delivery to ensure optimal visibility and message consistency across all platforms.
Publication management
Our team plans and optimizes the delivery of the company’s entire social publishing portfolio based on the company’s action plan & content assets in order to maintain a consistent online presence and maximize your brand’s reach and community engagement.
Community management
Our team manages the different online communities of the brand, we animate and engage with them in different conversations in order to offer them a gathering point while increasing the engagement of the concerned platform.